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Global University Systems is an international education group that empowers students to transform their lives through education. We believe education drives careers, lives, and society forward, enabling a brighter future for all. Our network of 30 institutions offers the broadest range of industry-relevant skills through inclusive, accessible, and digital-first learning. We currently educate around 122,000 students on campuses worldwide and have 20M+ unique subscribers to our courses. Our global ecosystem powers accessible digital learning and academic achievement.
Global University Systems (GUS) is seeking a commercially astute and innovation-led leader to drive the strategic development, profitable growth, and global expansion of its online education portfolio. This is a pivotal role responsible for scaling GUS’s online operations while ensuring sustainable, margin-conscious growth. The ideal candidate will bring a strong track record of building scalable, commercially successful online ventures, with experience across organic and inorganic value creation, digital innovation, and learner experience transformation.
Key Responsibilities
1. Strategic Development & Product Innovation - Lead the development of scalable, market-aligned online learning products, ensuring alignment with both learner demand and institutional goals.
- Own and manage the global digital product roadmap, driving innovation from ideation to launch across diverse markets.
- Embed gamification, immersive content, and emerging technologies into the digital learning ecosystem to enhance engagement and attract new learner segments.
- Continuously evolve the online offering to reflect changing learner behaviours and digital content consumption trends.
2. Commercial Strategy & Profitable Growth - Develop and execute go-to-market strategies for online programs, optimising student acquisition, retention, and monetisation models.
- Work closely with marketing and commercial teams to drive qualified traffic, conversion, and student lifetime value.
- Analyse and optimise pricing, bundling, and promotional strategies to maximise revenue and profit margins.
- Deliver profitable growth, with close attention to EBITDA performance and unit economics across product lines and institutions.
3. Platform Excellence & Student Experience - Oversee the optimisation of the online learning platforms to support scalable delivery, high engagement, and strong retention metrics.
- Use analytics to improve the student journey, from onboarding through to course completion and progression.
- Ensure the technology stack supports personalisation, automation, and commercial flexibility at scale.
4. Performance Analytics & Insight-Led Optimisation - Define and monitor KPIs; including profitability, funnel efficiency, and learner engagement.
- Build and maintain dashboards to track business performance and inform decision-making.
- Use data insights to iterate strategies and improve outcomes across the learner lifecycle.
5. Inorganic Growth & Strategic Partnerships - Identify and assess inorganic growth levers—including M&A, strategic partnerships, and platform acquisitions—in partnership with the CIO and executive leadership.
- Support due diligence and integration planning to accelerate capability expansion and market entry.
6. Leadership & Cross-Institutional Alignment - Coordinate with institutional online leaders to ensure consistent delivery of revenue-generating, high-quality programs.
- Partner with senior leadership to embed online education growth goals into institutional strategies and long-term planning.
Essential Skills & Experience - Proven experience scaling profitable digital education businesses or online platforms.
- Commercially driven, with a deep understanding of margin management, pricing strategies, and digital business models in education.
- Strong knowledge of emerging digital engagement strategies, including gamification and user experience innovation.
- Experience in both organic and inorganic growth strategies, including partnerships or acquisitions.
- A strategic thinker with a data-informed, execution-focused approach to leadership.
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